In a short essay describe the process of Global Market Opportunity Assessment. What criteria should be used to choose the country or region to expand internationally?

Essay

In a short essay describe the process of Global Market Opportunity Assessment. What criteria should be used to choose the country or region to expand internationally?

extra credit

Post at least 2 positive aspects and 2 negatives of globalization. Some effects of globalization may be positive for some groups while negative for others, specify. In your opinion, have the net effect of globalization on society been positive or negative? 

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